March 25, 2004
The Future of TV Advertising
With the advent of Tivo and other Personal Video Recroders, it seems that the era of television advertising is coming to a close. Tivo, however, is trying to gain some additional cash flow by offering interactive advertisements. While regular folks like you and me might ignore this just as much as we ignore regular commercials, I'm sure the same type of people that buy stuff from spam will keep this feature alive. Is this the future of advertising? Read up on the gossip at Slashdot.
Posted by Joe at March 25, 2004 07:01 AM